Repository: University of Pennsylvania: Annenberg School for Communication Library Archives / Subject: Communication - Philadelphia Area Archives Search Results

Start Over Repository University of Pennsylvania: Annenberg School for Communication Library Archives Subject Communication

Extent:: 25 linear feet (60 boxes)
Abstract:: Originally established in 1950 as the National Society for the Study of Communication, the International Communication Association (ICA) has grown to be the largest worldwide academic organization devoted to the systematic study of communication. The collection is composed primarily of administrative records created and/or collected by various officers from 1946 to 2016, and serves to document the association's development over the years. Materials include correspondence, board meeting minutes and reports, bylaws and constitutions, conference proceedings, division records, financial records, membership records, and publication records.

Held at: University of Pennsylvania: Annenberg School for Communication Library Archives [Contact Us]

Extent:: 0.08 linear feet (8 folders)
Abstract:: Herta Herzog was an Austrian social psychologist known for her contributions to mass media communication and qualitative market and motivation research. Her article "What Do We Really Know About Daytime Serial Listeners?" established the uses and gratifications approach in qualitative audience analysis, and she is credited with introducing a range of psychological methods to marketing research. Elizabeth Perse is Professor Emerita at the Department of Communication of the University of Delaware. This collection on Herta Herzog is primarily composed of written interactions between Perse and Herzog, which was used for Perse's biographical chapter on Herzog for Nancy Signorielli's Women of Communication.

Held at: University of Pennsylvania: Annenberg School for Communication Library Archives [Contact Us]

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